Wee Isle Dairy is a small dairy situated on the Isle of Gigha, off the west coast of Scotland.
The challenge for O-I was to source a standard bottle and deliver it in small quantities to a very remote location in a way that was financially viable and environmentally responsible.
We were delighted O-I could help as glass is better for the milk, will not end up in land fill and can be obtained and filled in relatively small volumes. I believe that we have found a model that both increases the perceived value of milk - which has suffered from being sold as cheaply as possible by the supermarkets - and which also shows a viable means of avoiding adding plastic rubbish to our environment